CANNES ENTRIES
2023




01 LAP OF LEGENDS

A First-of-its-kind race that reinvented the world’s fastest sport.


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MICHELOB
ULTRA






02 SPREADBEATS

The first music video entirely coded and experiences in Excel.


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SPOTIFY




03 THE BANNED BOOK CLUB

Unbanning every book in america by turning phones into a tool for freedom.


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DIGITAL PUBLIC LIBRARY OF AMERICA



04 THE LAST BARF BAG

Saying goodbye to the barf bag we’re accidentally killing.


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DRAMAMINE





05 DREAMCASTER

A blind person commentated an NBA Game live on TV. Changing the game for everyone.


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MICHELOB ULTRA



06 RUNNER 321

The first iconic number in sports for people with Down Syndrome.


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ADIDAS



07 DEAR DRAMAMINE

It's always been more than just a barf bag.


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DRAMAMINE



08 HVR X HVR

The world’s first self-collab.


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HIDDEN VALLEY RANCH



09 LOVE, YOUR MIND

Rewriting America’s mental health stigma.


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HUNTSMAN MENTAL HEALTH INSTITUTE



10 PONY E-PANTS

The first pants to get you off the game with a kick in the ass.


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PONY MALTA



11 AMAZIN'DAY 2023

The day a Mets hat unlocked New York City.


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NEW YORK METS



12 BETTER COWS, BETTER GRADES

The true story of how a partnership between Scientists in Kenya and the UK led to better education.


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BILL & MELINDA GATES FOUNDATION



13 GREATER THINGS

True stories of human potential brought to life by a global dj set.


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BILL & MELINDA GATES FOUNDATION




14 IF YOU CAN THINK IT, YOU CAN PITCH IT

Turning the internet's wildest ideas into a real-time product demo for Pitch.


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PITCH



15 ULTRA STORY

Why Whould a Beer Brand Do This?


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MICHELOB ULTRA



16 BILLS PAID ON TIME

The viral TikTok track that was also a credit-building credit card.


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BMO - BANK OF MONTREAL



17 BUSINESS CAROLS

The Christmas carol hijack that had big retailers advertising small businesses.


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BMO - BANK OF MONTREAL



18 CHANGE FOR INCLUSION

This is the story of how a partnership strategy transformed a community and a not-for-profit.


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CANADIAN DOWN SYNDROME SOCIETY



19 INPLOYABLE

The first employment network on LinkedIn for people with Down syndrome.


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CANADIAN DOWN SYNDROME SOCIETY



20 BMO NXT LVL

The worlds 1st Bank on the world number 1 Live Streaming plataform.


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BMO - BANK OF MONTREAL



21 ONCE UPON A TREE

A story of doing whatever it takes to be with the ones you love. 


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AIR CANADA



22 GET COMFORTABLE

More than a brand refresh. A category refresh.


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ANDREX



23 ROCKSEEDS

Turning lifeless rocks into living kelps.


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TBS



24 NOW YOU SEE

Domestic violence data visualization.


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KAZFEM



25 UNTANGLING THE POLITICS OF HAIR

A woman's hair is never about her hair.


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STIR



26 THE SHAMELESS PAD

The official sponsorship that became a national hit topic featuring just the professional athletes who were competing while on their periods.

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INTIMUS



27 LULUMELON END OF SCAM SALE

A fraud-fighting influencer who has helped protect people from all kinds of scams.


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HDFC BANK



28 BORROW THE BRAND

The budget-friendly supermarket that borrowed other brands’ ads to save money.


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PAK’NSAVE



29 FLOATING STORIES

The world's first exhibition of portraits printed on milk.


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AMUL



30 IT’S THE INSIDE THAT COUNTS

A unique partnership to challenge society’s narrow beauty standards.


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SOILMATES



31 RE:CHARGE

How a startup challenged multinationals by empowering small businesses.


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DAT.BIKE 



32 THE DEER

BRU. Naturally sparkling.


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BRU



33 THE ROAD

A must-not-watch trailer that promotes watching the road on Belgium's biggest streaming platform.


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OVK & STREAMZ



34 ANYWHERE ANY WAY

A print campaign showcasing unexpected delivery methods.


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DHL



35 YESTERDELIVERY

DHL takes speed of delivery to the next level by sending a parcel back in time.


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DHL

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